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Toto Sleep

Infant Sleep Tracking Wearable
Toto’s wrist-worn wearable allows parents to identify the perfect window in which to set their children down to sleep.

Status
Under development

Client
Toto Sleep

Year
2023

A group of four wrist watches sitting next to each other
A couple of wrist watches sitting on top of each otherA woman holding a child and a cell phone
A drawing of a watch with a green strap

When our children sleep better, so do we! Toto’s wrist-worn wearable allows parents to identify the perfect window in which to set their children down to sleep. Allowing parents and their children to get a better night's sleep.

Infants snooze for an average of 16-22 hours a day! That's almost as much as a sloth, and more than a full-grown tiger! These long stretches are broken up into shorter cycles, typically 50-60 minutes each. This means they wake up often, but can usually drift back to sleep on their own.

Filament worked with Toto sleep to create an solution which can be worn by infants for extended periods without discomfort. We focused on ensuring that the strap and device can be readily cleaned, easily adjusted and unobtrusive to baby. We also worked to help establish a brand identity and product packaging.In 2022, Toto Sleep featured on Dragons Den and won an investment offer from Sara Davies for 35% stake in the company.

A doll and a teddy bear sitting on a bed