Turtle Pack was the brainchild of founder Micheal, who as a swimming instructor saw the need for an adaptable floatation device that could adapt to each child's needs. Worn on the back and secured with a adjustable neoprene vest, Turtle Pack comprises of three layers of foam, allowing parents to adjust the buoyancy by removing a section one at a time.

Filament helped Turtle Pack from conception to manufacture, testing multiple solutions and methods of adaptability. We sourced expert manufactures for the correct foam finish and density, and worked with textile designers to design the vest around the hard shells. 


Turtle pack was picked up by Nickelodeon and rebranded for their Teenage Mutant Ninja Turtles line - the perfect branding opportunity!